ENTERING THE WORLD OF CAFÉ, FINE FOOD & BEVERAGE IN 2024
After its successful debut in 2022, ICBS offers the trade a unique opportunity to interact and network with over 350 top quality brands from all over the world, some of whom will be new to market. Underpinning the high-end trade show will be the Iconic Malaysian National Coffee Championships (MNCC), giving the community the chance to see the best of Malaysian Baristas competing for a place in the World Championships. This is the national meeting place for the café community!
ICBS is the only specialised platform that will cost effectively connect you with Malaysia’s cafe community. ICBS 2023 attracted almost 11,000 attendees reflecting an incredible 80% increase in visitor numbers year on year. Over 40% of our visitors came from the cafe and restaurants sector with an excess of 1000 cafe owners attending over the 3 days.
The 2024 edition will move to bigger halls in the Kuala Lumpur Convention Centre promising an extraordinary show for the exhibitors.
Visitors will get an immersive experience that celebrates the art, science, and innovation behind our favourite sips. With a vibrant showcase of brands, a diverse range of workshops and demos that cater to both the curious palate and the astute connoisseur, and an atmosphere conducive to forging meaningful connections, the show will be a celebration. Get ready to sip, connect, and elevate your appreciation for the world of Café and beverages!
ICBS 2024 EXHIBITORS' HIGHLIGHT
VIDEO HIGHLIGHTS
ICBS 2023 Day 1 Recap
Check out the key highlights of the International Café & Beverage Show 2023, Day 1! Officiated by Datuk Bahria Mohd Tamil, Secretary General, Ministry of Investment, Trade & Industry (MITI).
ICBS 2023 Day 2 Recap
Check out the key highlights of Day 2 at the International Café & Beverage Show 2023! Experience insightful interview sessions with our exhibitors conducted during the event.
ICBS 2023 Highlight
The World Of Café, Fine Food & Beverage.
ICBS 2023 Day 1 Recap
Check out the key highlights of the International Café & Beverage Show 2023, Day 1! Officiated by Datuk Bahria Mohd Tamil, Secretary General, Ministry of Investment, Trade & Industry (MITI).
ICBS 2023 Day 2 Recap
ICBS 2023 Highlight
The World Of Café, Fine Food & Beverage.
WHAT'S ON
Underpinning the high-end trade show will be the Iconic Malaysian National Coffee Championships (MNCC), giving the community the chance to see the best of Malaysian Baristas competing for a place in the World Championships. This is the national meeting place for the café community!
MALAYSIA BARISTA CHAMPIONSHIP 2024
The Malaysia Barista Championship (MBC) highlights the craft of baristas, encouraging the local baristas to participate in competitions to develop their skills.
World Coffee Events (WCE) also officially sanctions the championship.
The objective of MBC is to highlight the skills of these baristas, promoting excellence in service, presentation as well as self-confidence. The nations champion will be able to compete in the world stage alongside some of the best baristas in the world.
2023 Winners:
- Champion – Rain Lee Sook Wei, KITA Coffee
- 1st Runner Up – Ang Wei Liang, One Half Coffee
- 2nd Runner Up – Jewel Ting, 103 Coffee Roastery
- 3rd Runner Up – Lee Tar Chen, Super Dough Bakery
MALAYSIA BREWERS CUP 2024
The Malaysia Brewers Cup (MBrC) will line-up Malaysia’s top baristas who will showcase their coffee brewing expertise. The winner will represent Malaysia in the World Brewers Cup in the World Stage. The Malaysia Barista Championship (MBC) highlights the craft of baristas, encouraging the local baristas to participate in competitions to develop their skills.
The World Brewers Cup competition highlights the craft of filtered coffee, brewed by hand; promotes manual coffee-brewing and service excellence in Specialty Coffee. This Championship not only challenges the depth of knowledge of the Barista but also tests his or her ability to truly bring out outstanding flavours through techniques in the brewing of coffee.
2023 Winners:
- Champion: Liew Kar Weng (The Hub Coffee Roaster)
- 1st Runner Up: Aaron Low (Dou Dou Bake)
- 2nd Runner Up: Dennis Cheah (Tongue Mission)
MALAYSIA LATTEE ART CHAMPIONSHIP 2024
The Malaysia Latte Art Championship (MLAC) will witness local baristas battle to showcase their technical skills in the craft of latte art. Competitors will need to present their art according to a planned routine, where competitors will be judged on consistency and visual aspects.
2023 Winners:
- Champion: Ryan Liew (103 Coffee)
- 1st Runner Up: Nicky Voon (103 Coffee)
- 2nd Runner Up: Jacky Chang Wee Jiet (Hani Eatery)
INSIGHTS FROM INDUSTRY EXPERTS
We are pleased to partner with Montgomery Asia and we look forward to working with them over the next three years to deliver yet another successful run of our iconic Malaysia National Coffee Championship (MNCC) to our valued partners and stakeholders.
YIP LEONG SUM
PRESIDENT
MALAYSIA SPECIALTY COFFEE ASSOCIATION
We are delighted to welcome the International Cafe and Beverage Show 2024 to Malaysia. It is encouraging to see a premier international organiser like Montgomery Asia, select Malaysia as a key entry point for their regional expansion.
DATO' SRI ABDUL KHANI BIN DAUD
CHIEF EXECUTIVE OFFICER
MALAYSIA CONVENTION & EXHIBITION BUREAU
ANNOUNCEMENT
MALAYSIA NATIONAL COFFEE CHAMPIONSHIP SPONSORS
Official Milk
(MBC & MLAC)
Official Machine
(MBC & MLAC)
Official Grinder
(MBC & MLAC)
Official Grinder
(MBrC)
Official Alternative Milk
(MBC)
Official Coffee
(MLAC)
Official Water Filtration System
(MBC, MLAC & MBrC)
Official Syrup
(MBC & MLAC)
Official Brewing Equipment
(MBrC)
Official Brewing Kettle
(MBrC)
Official Water Boiler
(MBrC)
Official Espresso Cleaning Products
(MBC, MLAC & MBrC)
Strategic Partners
(MBC, MLAC & MBrC)
SUPPORTING PARTNERS
MEDIA PARTNERS
Knowledge Partner
Malaysia hot coffee category surges with innovative flair and consumer-focused adaptability, reveals GlobalData.
Fuelled by innovative products and attuned to consumer preferences across both off-trade and on-trade channels, the Malaysian hot coffee category